Runs

• Distribution & Display
• Networks
• Runs
• Snapshot Distribution
• South East Calling

Alongside our established and highly successful Networks, London Calling's Runs Services provide opportunities to engage with key community and interest groups.

Our clients can make use of our extensive research resources to undertake detailed segmentations to maximise their marketing and audience development yield. In focussing awareness within key community and interest groups we are able to work with our clients to develop and deliver multi-layered campaigns with varying degrees of saturation based on strategic objectives and budget.

If your marketing and audience development strategies require you to focus down on one or more communities in London and the South East, we are able to deploy our research data and knowledge of the region to identify and plot the highest concentrations of your targeted groups and work with you to determine the most effective means of leaflet display and pick up.

We have a list of over 120 regularly scheduled leaflet distribution Runs focussing on key lifestyle, ethnic, art form, leisure activity and faith interest groups. To view our current list, please talk with one of our account managers.

Our detailed knowledge of London allows us to empower our clients in raising awareness and community interest within districts and neighbourhoods which they are committed to nurturing and which can sometimes be critical in ensuring the continuance of funding.

Our research resources enable us to identify key community focal points and ensure appropriate levels of local saturation right down to householder level.

These can sometimes be the most effective means of raising awareness and generating calls to action where budgets may be limited or spend may need to be focussed on other distribution areas. We train our Poster Distributors to place your posters in up to 50 locations offering the greatest 'opportunities to see' in places giving optimum dwell times.

We employ bright, articulate and enthusiastic staff and then provide a comprehensive induction focussing on appropriate promotional techniques to ensure that your print finds its way in to the hands of the people you are keen to reach.

Based on over 30 years' experience, our account managers are able to advise on the most appropriate times and locations to ensure that our Hand Out Service offers excellent value for money. Our account managers then take responsibility for personally briefing your designated handout team to ensure that they have a comprehensive understanding of your event and of the audience you are seeking to reach.

Our experience of London and our access to Mosaic and Experian's Micromarketer software enables us to analyse and then plot detailed segmentations at individual householder level to provide highly focussed practical solutions to reach specific groups which may form part of your event campaign plan.

Talk to one of our account managers at the outset of your campaign in order to make the most effective use of this marketing solution.